Study: Everyone is cheating on Wordle, according to Google search data.

Wordle Search Interest Overview
Since The New York Times bought Wordle at the end of January of 2022, cheating has been at an all-time high among Wordle users. Last December, search interest for the question “today’s wordle” on Google was so low it registered a “0” for search popularity, but by February 14, searches for Wordle answers reached peak popularity (registering 100 on Google’s scale from 0–100). Here are some of our findings from a Google Trends exploration of Wordle.

Key findings

  • SWILL and AROMA were the words players cheated for most. Both registered 100s on Google’s search popularity scale (0–100). In comparison, on January 4, SIEGE registered a 1 on the scale. 
  • Wordle cheaters were usually looking up the answers between 7 and 8 a.m.
  • The biggest cheaters on Wordle were from New Hampshire.
Search Interest in Wordle Google Trends

Methodology and Limitations

We analyzed Google Trends data over the past three months to see how often Wordle players cheated by looking up answers online.

About Mirela Iancu

Mirela Iancu is a Growth Marketer specializing in SEO, Content Strategy, and Product Marketing. A user-centered thinker, she loves numbers and data as much as words. A winning combo for SEO and word games marketing. She is also passionate about language education and the impact of tech on learning accessibility. Currently located in Barcelona, she previously founded a platform for learning Romanian online.